🆘 S.O.S. 💌
🆘 💌 🆘
CHER TO THE RESCUE.
The song S.O.S. is a call to those in need. To those who want some good friends in their life. Those who might just need a hug. You know, something we can all relate to. So, Trust me when I say you’re going to have it on repeat the rest of the day.
The magic behind the music is that each verse starts off in a D-Minor key, honoring the somewhat somber lyrics you hear. Then, much like the original title “Turn Me On,” the minimoog synthesizer kicks off the chorus into a major key, putting an instant wiggle in your feet and a jolt of hope to your heart. So, when the cycle repeats itself with each verse the song reminds you of life: lots of ups, downs, and reasons to dance thru the pain.
The original video takes this song a step further with the band standing in matching outfits in a field, giving this sense of emptiness a visual. However, the message gets a little diluted with a lot of mirror effects and weird close up piano shots (something director Jake Wilson chose to omit in Cher’s video, and we’re very happy about it). This was of course followed by the A*Teens version, who washed over the emotional aspect of the song altogether. 💁✨ Nothing can compare to Cher. #blessed.
So, If you haven’t watched the music video yet:
DO IT NOW.
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Okay, just play it again. Click all the ads. And let’s talk about how ✨👏 AMAZING ✨👏 this ✨👏video ✨👏 is. ✨👏
🤴🏼 KING JAKE.
Let’s give props to the director, Jake Wilson. 💌✨🙌 If you watch his insta, you can see some cyuuuuute BTS moments from the shoot, making it super clear why the video turned out so perfectly. Honestly, I’m praying that there was a whole docuseries filmed.
💃 the clothes.
I know, don’t you LOVE that yellow polkadot dress?! Seriously, the entire video is a mood, and we are living for it. Fashion Director William Graper captured the feeling of the original 1975’s ABBA music video perfectly and gave it this timeless elegance. The bold colors and patterns makes me feel equally empowered and intimidated by everyone’s outfits. And with make up artist Jane Cohen’s decision to pair green eye shadows with hot pink dresses?!? It’s iconic. ❣️
👸🏼 BETTY F*CKIN’ WHO.
That’s right, in case you missed it, Cher’s not actually in this video. Instead we got a healthy dose of Betty Who. A.K.A. Total #MomGoals. Just like the main character in the music video, Betty Who will make you wanna run and jump into her arms for a big hug. (😍✨🙉 omg that group hug!!) Basically, we really hope her and the rest of the women in S.O.S. are starting a girl band, because we’re here for it.
🆘 WE LOVE A GROUP HUG MOMENT.✨💌
In Fact, I just needed to make a few more gifs:
To the amazing team behind Cher’s music video:
CREDITS: S.O.S. By Cher - Directed by JAKE WILSON, Fashion Director WILLIAM GRAPER, Cinematography by DOUGLAS E PORTER, Edited by HAO-HUNG CHIA, Art Director BRIAN NOVOA, Hair by JONATHAN COLOMBINI, Make Up by JANE COHEN, Produced by COLUMBIA TATONE, starring DESTINY ANDERSON, LYAUNA AUGMON, BETTY WHO, AIMEE CARRERO, SAS GOLDBERG, SABRINA JALEES, VELLA LOVELL, and VIVIEN JAMES TRACE. 🆘
AS YOU CAN SEE, CHER CAME TO THE RESCUE.
And for a little bonus material: here’s the first time ABBA performed S.O.S. on American Bandstand. It’s basically the introduction to Pop Music, and I think you’ll agree that we’re gonna need William to find us some cat shirt-dresses for a reenactment. 😸✨👌
CHER, WE LOVE YOU. 💌
TOTES me let know YOUR favorite moments in the music video in the comments. 💌✨🙋🏼♂️
And of course, share the video with your friends and give them a virtual hug. 🙌✨💚